Not all emails are created equal. The right message can be powerful — spreading the word about your shop, boosting orders, and creating customer loyalty.
Whether you’re offering a limited-time discount, celebrating a special occasion, or launching a loyalty program, these email templates are an easy way for you to create a sense of value, exclusivity, and excitement around your pizza shop. Just tailor the details to fit your specific promotions, and you’ll be set.
1. Limited-Time Offer: “Special Deal Just for You!”
Subject Line: 🍕 Enjoy an Exclusive Offer — Just for Our Loyal Customers!
Hi [Customer’s Name],
We’ve got something special for you! As one of our most loyal customers, we want to say thank you for your continued support with an exclusive deal.
🎉 Your Special Offer 🎉
For this week only, enjoy [X]% OFF your next order! Whether it’s a classic Margherita, a bold BBQ Chicken, or a custom creation, now’s the perfect time to indulge in your pizza favorites.
🗓 This Offer is Valid Until [Date]
Simply use the code [promo code] at checkout on our website or mention it in-store.
Thank you for being part of our pizza family. We can’t wait to serve you again soon!
🍕 Order Now: [Insert Link to Order]
From,
Your friends at [pizza shop name]
Follow us on [insert social media channels]
[insert website]
2. Birthday or Anniversary Email: “A Slice of Birthday Joy”
Subject Line: 🎂 Happy Birthday, [Customer’s Name]! Celebrate with a Slice on Us!
Hi [Customer’s Name],
Happy birthday from all of us at [Pizza Shop Name]! 🎉 To help make your day extra special, we’re sending you a gift—your favorite pizza, on us!
🎁 Your Birthday Gift 🎁
Enjoy a FREE slice. It’s our way of saying “thank you” for being such an awesome part of our pizza family.
How to Redeem:
Visit us in-store or order online.
Use the code BIRTHDAYPIZZA at checkout (or show this email in-store).
Enjoy your birthday pizza, made just for you!
🎈 This offer is valid for [insert time frame] from today.
🍕 Order Now: [Insert Link to Order]
From,
Your friends at [pizza shop name]
Follow us on [insert social media channels]
[insert website]
3. Referral Email: “Tell a Friend!”
Hi [Customer’s Name],
We think great pizza is even better when it’s shared! That’s why we’re inviting you to enjoy 20% OFF your next order—just by telling a friend about us.
Here’s How It Works:
Tell a Friend: Share your love of [Pizza Shop Name] with a friend or family member.
They Order: When they make their first order, they’ll get 10% OFF!
You Save: As a thank you for spreading the pizza love, you’ll receive 20% OFF your next order with us!
No Signup, No Hassle!
Simply forward this email to a friend or share our details via text or social media. No complicated codes or signups—just a straightforward way to share.
🍕 Order Now and Share the Love: [Insert Link to Order]
From,
Your friends at [pizza shop name]
Follow us on [insert social media channels]
[insert website]