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Online Ordering for pizzerias is the new normal: Is your shop ready? [Quiz]

Last edited: January 15, 2026

Take the 2-Minute online ordering readiness check

Pizza has always been about convenience.
The thing is, what customers expect convenience to look like has changed.

Today, more customers want to order pizza the same way they order everything else in their lives: quickly, online, and with as few hurdles as possible. This isn’t a temporary trend or a pandemic leftover. It’s a permanent shift in behavior.

Online ordering for pizzerias is no longer optional. It’s now default.

Question is: Are you ready for it?


Let’s look at how customers order pizza today

Not long ago, calling the shop was normal.
Now, many customers expect to place an order from their phone in seconds.

They want to:

  • Tap a link
  • Select their usual order
  • Check out without thinking twice

When that experience is smooth, customers order more often. When it isn’t, they rarely complain—they simply choose another option.

This is why online ordering for pizzerias has become such a critical part of growth. It’s not about replacing great pizza. It’s about removing obstacles between hungry customers and your food.

See how ready your shop is for online ordering.


The hidden cost of ordering friction

Most pizzerias don’t lose customers because of bad pizza.
They lose them because ordering is harder than it should be.

Order friction shows up through:

  • Long phone waits during peak hours
  • Menus that are hard to navigate on mobile devices
  • Too many steps to place an order
  • Being pushed to third-party apps

Each extra step creates hesitation. And hesitation turns into an order placed somewhere else.

A strong pizza online ordering system helps remove that friction and keeps the focus on the food, not the process.


Why online ordering is no longer optional

Once customers get used to fast, online ordering, they rarely go back to slower methods. (Of course, exceptions exist.)

Online ordering for pizzerias isn’t just about technology, it’s about expectations.

Customers now assume:

  • Ordering online should be easy
  • Reordering should be fast
  • Their favorite shop should “remember” them

Shops that meet these expectations feel modern and convenient. Shops that don’t may feel harder to order from, even if the pizza is excellent.

Check your online ordering readiness


What strong online ordering looks like

Online ordering doesn’t feel complicated, which is a major reason customers are choosing it. In fact, the best systems should be pretty much invisible.

“If I want pizza, I want it now,” Martin L. from San Diego, CA told Slice. “I want to look at my phone, find a shop near me, and order without ever having to talk to anyone. 30 minutes later, I want it at my door. Bonus points if I don’t have to pay the Doordash or Ubereats fees.”

Strong online ordering usually means:

  • Customers can order directly from your shop
  • Reordering takes seconds, not minutes
  • Mobile ordering works smoothly
  • You aren’t overly dependent on third-party marketplaces
  • You have visibility into your online orders

A well-designed pizza online ordering system supports convenience for customers while helping shops keep control of their business.


The risk of relying on old ordering habits

Does your pizzeria still rely heavily on phone orders or third-party delivery apps? Yes, these options still matter, but relying on them can limit growth.

As ordering habits continue to shift:

  • Phone volume may slowly decline
  • App fees can eat into margins
  • Customer relationships may live on platforms instead of with your shop

Online ordering for pizzerias helps bridge that gap. It allows shops to adapt to customer behavior without giving up control.


A simple way to check your online ordering readiness

Every shop is in a different place.
Some are already well-prepared for online ordering. Others are partway there, or just getting started.

None of these positions are permanent.

To help owners understand where they stand, we created a 2-minute online ordering readiness check. It asks five simple yes-or-no questions about how customers order from your shop today.

No math.
No technical language.
Just a clear snapshot of your current setup.

Take the 2-Minute Online Ordering Readiness Check


Online ordering is about making pizza easy to buy

Online ordering isn’t about software.
It’s about making it easier for customers to choose your pizza.

When ordering is simple:

  • Customers order more often
  • Repeat business grows
  • Your shop stays top of mind

Online ordering for pizzerias is now part of running a successful shop. Understanding how ready you are today makes it much easier to decide what to improve next.

Take the quiz to see how ready you are for the future of ordering.

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OUR MISSION
We believe local pizzerias deserve all the advantages of big chains without compromising their independence. Slice puts technology, marketing, buying power, and support to work for independent pizzerias, empowering them to build profitable businesses and remain at the heart of our communities.
Stay in the know about all things pizza!

By submitting, you agree to receive marketing and other communications from Slice. Please review our Privacy Policy and our relevant Terms of Service.

OUR MISSON
We believe local pizzerias deserve all the advantages of big chains without compromising their independence. Slice puts technology, marketing, buying power, and support to work for independent pizzerias, empowering them to build profitable businesses and remain at the heart of our communities.

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