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How Slice helped family-run, Vinny’s Restaurant & Pizzeria compete online

Independent pizzerias shouldn’t have to act like the big chains to succeed online

How Slice Helped Family-Run, Vinny's Restaurant & Pizzeria Compete Online — A Slice Family Story

This is a Slice Family Story

Baftjar Nasufi of Vinny’s Restaurant & Pizzeria in Naugutuck, CT, shares how Slice gave his family-run shop an easier way for customers to order, without losing the unique aspects that make them local faves. Founded in 2001 by Baftjar’s father and uncle, Vinny’s is built on:

  • Pickup and delivery done right
  • Good food at a fair price
  • A true family-first approach

Becoming a part of the Slice family was an unlock for Vinny’s Restaurant & Pizzeria

Almost immediately after adding Slice to their operations mix, Vinny’s was able to:

  • Offer easy online ordering for customers
  • Compete digitally without becoming “the big guys”
  • Stay laser-focused on quality, family, and community
  • Keep operations simple and approachable
Slice gave us a way to give our customers an easier way to order. We didn’t have to be like the big guys. Thank God for Slice.
— Baftjar, Vinny’s Restaurant & Pizzeria

The partnership with Vinny’s is an example of how Slice helps independent pizzerias thrive in all aspects of their business.

Key Slice products used by Vinny’s Restaurant & Pizzeria


From making more money and saving time by letting Slice manage phones, online orders, marketing, custom pizza boxes, and more, pizzerias can focus on what really matters: making great pizza and delivering amazing customer service.

Not to mention getting some time back in their lives.

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About Slice

Slice keeps local pizza thriving.

We give independent pizzerias the same tools as the big chains, without taking away their independence. Through smarter technology, better marketing, and more efficient day-to-day operations built specifically for independent pizzerias, Slice helps owners build profitable businesses and stay at the heart of their communities.

Last edited: February 5, 2026
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OUR MISSION
We believe local pizzerias deserve all the advantages of big chains without compromising their independence. Slice puts technology, marketing, buying power, and support to work for independent pizzerias, empowering them to build profitable businesses and remain at the heart of our communities.
Stay in the know about all things pizza!
Get tips, trends, and tools to help your independent pizzeria thrive — straight to your inbox.

By submitting, you agree to receive marketing and other communications from Slice. Please review our Privacy Policy and our relevant Terms of Service.

OUR MISSON
We believe local pizzerias deserve all the advantages of big chains without compromising their independence. Slice puts technology, marketing, buying power, and support to work for independent pizzerias, empowering them to build profitable businesses and remain at the heart of our communities.

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