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How Taste of New York Pizzeria used Slice to build $2.1M in pizza sales

Region:
 Tampa, FL
Pain Point:
 Unifying online and in-shop ordering
Slice partner since:
 
Region:
Tampa, FL
Pain point:
Unifying online and in-shop ordering
Slice partner since:
Key products used:
  • Online Ordering
  • Point of Sale
102K+
Total orders
11K+
Online orders
$2.1M+
Gross order value
1.2K+
Average orders/mo

The Challenge

With the bulk of volume flowing through in-shop orders, Taste of NY needed a POS and ordering system that could handle high counter traffic reliably. The challenge was finding infrastructure that unified in-shop and online without complexity, and without giving up margin to third parties.

  • Managing high in-shop counter volume without a unified system
  • Online and in-shop channels operating independently
  • Third-party platforms capturing online customers at a cost
  • No single revenue dashboard across channels

The Solution

Taste of NY partnered with Slice, using Online Ordering and POS to run a fully unified operation. Over 85 months, the shop has processed more than 100,000 orders and generated $2.1M in gross order value.

  • POS built to handle high-volume in-shop operations
  • Online Ordering through Slice
  • Unified revenue tracking across both channels
  • Consistent performance across 1,200 orders per month

The results.

Before Slice

  • Separate, disconnected ordering systems
  • Third-party platforms on online orders
  • No unified operations view
  • Margin leakage on digital orders

With Slice

  • 101K+ total orders, all channels unified
  • $2.1M+ in total gross order value
  • 1.2K+ avg. orders/month sustained over 85 months
  • Strong in-shop volume as the primary growth engine
102K+
Total orders
11K+
Online orders
$2.1M+
Gross order value
1.2K+
Average orders/mo

The register is so simple. It’s easy. It’s not complicated. Anyone can use it.

— Wael, Taste of New York Pizza
Taste of NY Pizza logo

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