How Vinny’s Restaurant & Pizzeria used Slice to process 107K+ orders and $3.1M in sales

Vinny’s needed a direct ordering channel that could handle 1,000+ orders a month without leaking revenue to aggregators. Managing orders efficiently and maintaining margins on every transaction were the critical challenges.

• No direct digital ordering channel for takeout customers
• Third-party aggregator fees reducing profitability
• High phone volume creating friction during peak hours
• Limited data to understand ordering patterns and customer behavior

Vinny’s partnered with Slice, onboarding Online Ordering and POS to create a fully unified, direct-to-customer ordering operation. The result: 107,000+ orders and $3.1M in gross order value over 98 months.

• All orders routed through Slice, direct, no aggregator markup
• POS integration to unify operations end to end
• 1,094 average orders per month handled efficiently
• Consistent revenue growth over nearly 8 years