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For the love of independents.

Slice keeps local pizza thriving.

We give independent pizzerias the same tools as the big chains, without taking away their independence. Through smarter technology, better marketing, and more efficient day-to-day operations built specifically for independent pizzerias, Slice helps owners build profitable businesses and stay at the heart of their communities.

Own a pizzeria?

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Hungry for pizzeria?

Find Pizza

Here's a not-so-fun fact.

The average independent pizzeria does less than half the sales of a major chain store. ¹

AVERAGE SALES PER
BIGGEST CHAIN LOCATION

$1,030,000

AVERAGE SALES PER
INDEPENDENT PIZZERIA

$443,000

Now imagine pairing a local pizzeria’s outstanding food and hospitality with the tech, marketing, and strategy of a global company. That’s Slice.

By the numbers

50

states served

$265M

saved by shops

20K

pizzerias empowered

We're pizzeria people

Our team of diversely qualified and experienced professionals stands proudly behind every single pizzeria on our platform. From engineering to design, we’re creating the next wave of innovations for the restaurant industry.

Marinara in the blood.

See those three guys at the counter? That’s our founder’s uncle, grandfather, and father. llir Sela saw the challenges his family’s pizzerias faced firsthand. His idea: Unite shops with the tools and economies of scale that power the big pizza chains.

Ilir started by bringing shops together with a business model focused on loyalty and fair pricing. Slice proved successful for his grandfather’s and uncle’s pizzerias — then thousands and thousands more.

A proven team.

ILIR SELA

Founder and Chief Executive Officer

A serial entrepreneur and third generation pizza person, Ilir combined his industry knowledge and passion for technology to build Slice. Follow him on Twitter and Linkedin.

LOREN PADELFORD

Chief Revenue Officer

Overseeing Slice's go-to-market teams, Loren brings his extensive tech experience including productive stints at Shopify, BILL, and Podium. Follow him on Linkedin.

LAUREN ST. CLAIR

Chief Financial Officer

Lauren has over 20+ years of finance experience at both startups and multinational corporations. Prior to joining Slice, she held CFO roles at NerdWallet, eBay, and StubHub. Follow her on LinkedIn.

AMY GOLDFINGER

Chief People Officer

Amy has led people teams for and advised major corporations and early-stage tech companies alike, most recently at Walmart. Follow her on LinkedIn.

Press room

Slice named to INC.
Best Workplaces 2023

View the latest

Want to learn more?

We’re always happy to talk pizza.

GET STARTED

1 Average sales per location for biggest four franchises and for independent pizzerias calculated from the PMQ Pizza Power Report 2024.

PRODUCTS

Online ordering Phone ordering Point of sale Custom website Slice App Pizzeria marketing Backup delivery drivers Take phone orders in Spanish Pizza boxes

RESOURCES

Blog Podcasts Knowledge Hub

FOR OWNERS

Download Owner's App Login to Owner's Portal Refer a pizzeria

COMPANY

About Slice Careers

OUR MISSION

We believe local pizzerias deserve all the advantages of big chains without compromising their independence. Slice puts technology, marketing, buying power, and support to work for independent pizzerias, empowering them to build profitable businesses and remain at the heart of our communities.

OUR MISSON