Some types of online orders are more profitable.

Be strategic about how you take orders.

See how much more
you could earn.

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All online orders are not equal.

THIRD-PARTY

People sitting in a restaurant, with blurred pizza in the foreground and a sign outside the window reading 'Slice Brick-Oven Pizza.'

Receipt from Tony's Pizzeria detailing a Grubhub order. Items include a BBQ Chicken Pizza, Mozzarella Sticks, and Penne Pasta Dinner. Total cost is $64.66 with a subtotal of $46.59, delivery fee of $3.99, tax of $3.35, and tip of $10.73.

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X

Middleman between you and your customers

X

Sends your customers to the competition

X

High fees for you and your customers

FIRST-PARTY

Close-up of pepperoni pizza with melted mozzarella cheese and fresh basil.

Receipt from Tony's Pizzeria showing items ordered and prices. Items include BBQ Chicken Pizza, Mozzarella Sticks, and Penne Pesto. Includes subtotal, tax, tip, fees, discount, and total of $55.19.

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Yellow text reading 'Empowered by Slice' with an arrow on a black background.

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Your customers order directly from you

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Brings your customers back to your shop

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30% less expensive than third-party1

We believe that your customers belong to you.

Third-party orders are great for reaching new customers. But when that customer is ready to reorder from you, transition them to first-party ordering.

1 Data from third-party delivery apps DoorDash, Grubhub, Uber Eats, and Postmates compared to Slice's $2.50/online order fee and average online order volume.