Doughboyz Pizza: Bringing New York style to Orlando
When Mike and Mario opened Doughboyz Pizza in Orlando, Florida, their mission was simple yet ambitious: replicate the New York-style pizzeria they grew up with in New York and New Jersey. Little did they know that their journey would not only bring authentic pizza to Florida but also create a beloved community gathering spot.
A Slice of New York in the Sunshine STate
Mike had been urging Mario to move south and open a shop for years. When the opportunity finally arose, the two friends joined forces, bringing with them generations of family recipes and a love for good pizza. Their concept was rooted in simple pizza by the slice, Sicilian classics, and a warm, inviting atmosphere reminiscent of neighborhood pizzerias in the Northeast.
"We didn’t want upscale tablecloths and wine glasses. We wanted a place where families could come in, kids could laugh, and customers could feel like part of our family." — Mario
The Secret Ingredient: Family Legacy
Mario’s father, Mario Sr., plays a pivotal role in Doughboyz Pizza’s success. A chef with experience in high-end Manhattan restaurants, he brings decades of culinary expertise to their kitchen. His recipes for dough, sauces, and signature slices have been perfected over generations. Whether it’s a classic Sicilian or the popular Brooklyn Sicilian (a nod to the iconic L&B Spumoni Gardens), every slice tells a story of tradition and passion.
Influencers and Instagram Magic
Doughboyz Pizza’s rise to fame wasn’t just about great pizza, it was also about smart marketing. Early on, a local foodie influencer shared a video of their Brooklyn Sicilian, which quickly went viral. The attention brought an influx of followers and, more importantly, new customers.
"We couldn’t keep a Sicilian slice in stock for months. It was overwhelming but exciting." – Mario
By prioritizing quality and customer service, Doughboy Pizza converted curious first-timers into loyal regulars.
What Sets Them Apart
Quality Over Everything: From cheese to pepperoni, Doughboyz uses only the best ingredients to ensure every bite is memorable.
Consistency: With Mario and his father overseeing operations daily, every slice is made with care.
Community Vibe: The shop isn’t just a place to eat—it’s a place to feel at home. Music, laughter, and the smell of fresh pizza create an atmosphere that keeps customers coming back.
Lessons for Aspiring Pizza Owners
Mike and Mario's journey offers valuable takeaways for anyone looking to enter the pizza business:
Stick to Quality: Cutting corners might save money but won’t build a loyal customer base.
Embrace Social Media: A single viral post can transform your business overnight.
Stay Passionate: Running a pizzeria is hard work, but loving what you do makes the long hours worth it.
What’s Next for Doughboy Pizza?
After just a year in business, Doughboyz Pizza is thriving, drawing customers from hours away for a taste of New York in Florida. With a focus on keeping their offerings fresh and their customers happy, the sky’s the limit for Mike, Mario, and the Doughboyz team.
Whether you’re a pizza aficionado or a budding entrepreneur, Doughboyz Pizza’s story is proof that passion, quality, and a strong connection to your roots can lead to something truly special.
